1
Postscript
Email & SMS · direct competitor
+33NPS
52 mentions
SMS marketing that fights for its merchants — literally, in court.
Klaviyo Alternatives: What Real Users Recommend
Klaviyo (Email & SMS) scores +26 NPS in online sentiment. Here are the alternatives real DTC operators actually discuss online — ranked by real-user sentiment, not by who paid for placement.
2
Attentive
Email & SMS · direct competitor
+6NPS
66 mentions
SMS-first marketing platform for ecommerce, now fighting for its email cred too
3
Recart
Email & SMS · same category
+100NPS
4 mentions
Shopify email & SMS marketing with a popup that actually converts
Top theme: Revenue & Conversion ImpactWhat users say →
4
Privy
Email & SMS · same category
+46NPS
54 mentions
Popup capture and email/SMS marketing for Shopify stores
Top theme: Partnerships & IntegrationsWhat users say →
5
Omnisend
Email & SMS · same category
+57NPS
145 mentions
Email & SMS marketing that punches above its price tag
Top theme: Email marketing strategy & performanceWhat users say →
6
Drip
Email & SMS · same category
0NPS
6 mentions
Email & SMS automation for ecommerce, built around behavior-triggered flows
Top theme: Automation & WorkflowsWhat users say →
7
Mailchimp
Email & SMS · same category
-14NPS
147 mentions
Email & SMS marketing for small businesses — the OG, now under Intuit
Top theme: Pricing, free tier & plansWhat users say →
8
Sendlane
Email & SMS · same category
-24NPS
32 mentions
Email & SMS marketing for ecommerce — the budget Klaviyo alternative
Top theme: Product quality & reliabilityWhat users say →
Frequently asked questions
What is the best Klaviyo alternative according to real users?
Among the alternatives DTC operators actually discuss, Postscript currently has the strongest Public NPS (+33). The right choice still depends on your stack and priorities.
How does Klaviyo itself rate with real users?
Klaviyo has a Public NPS of +26 from 138 real people talking about it over the last 12 months.